August 25, 2022
As the two artists continue to get deeper into the metaverse and the NFT world, they revealed that the upcoming VMA performance will be set on a stag inspired by the Otherside metaverse. The Yung Labs-created virtual world isn't fully developed but it's intended on utilizing NFTs and ApeCoin cryptocurrency. It seems like both Snoop and Em are helping boost the platform before its launch.
Earlier this year, Snoop Dogg announced his acquisition of Death Row Records. Shortly after, he revealed his plans to launch the record label as the first in the digital space. It seems like his upcoming performance is another move towards creating the first NFT label.
The VMAs will be taking place on Aug. 28th at New Jersey's Prudential Center. Along with Snoop and Eminem, Bad Bunny, J Balvin, and more will also hit the touch the stage. The show begins at 8 p.m. EST.
We'll keep you posted on any more updates surrounding the MTV VMAs.