July 19, 2022
Hip Hop has grown into an industry where people can branch out and make money elsewhere based off their star power. Detroit rapper Tee Grizzley makes a comfortable amount of money from video games — and it’s a hustle that has created lucrative opportunities for those around him, too.
During a recent visit to the Million Dollaz Worth of Game podcast, the Detroit rapper spoke about Grizzley World, a Grand Theft Auto V server he launched that allows players to do whatever they want with various customizable options. According to Grizzley, he monetized the game through a network of subscribers, who are also using it to stay out of trouble.
“It represents the trenches, so you can really be in the streets without having to really be in the streets,” he said. “I got a lot of n-ggas that’s really from the trenches that got a PC, now they ain’t in the streets no more. Now they making $20-25,000 a month playing this shit.”
He added, “I get paid from the server because you gotta pay to get in. We got like 90,000 members … Then you got sponsorship, you got ads … When these people do pay the $100 up to $400 a month, they turn around and start making $20[K] a month … That made a lot of people say, ‘I ain’t fucking with that shit no more. This my full-time job now.'”
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